Are you struggling to break free of convention and norms? Hear from Hugh Aljoe of the Noble Research Institute as he discusses how to fight this issue and better understand how the relationship between land-ecology, ranch-operations, and marketing can impact financial security. Factors like limited resources or opportunities on the land, just plain bad luck, or other issues can make it difficult to get by, but knowledge is power in this situation. Join us for this podcast episode and learn all about what Hugh has to say about these challenges and how we can take steps towards building an environment that not only encourages financial security but also helps to break down existing cycles of status-quo.